The Best Laid Plans…

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“You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.” – Steve Jobs

Happy New Year!  Ah, the first week of January.  Most offices are a buzz with tales of holiday fun and chatter about the upcoming year.  It’s no wonder.  January was named for the Roman god Janus – the god of beginnings and endings.

By next week, most of us will be fully into 2016 and last year will rapidly fade into the depths of our memories.  Yet, January is the perfect time to time to reflect on the past.  After all, the past is where we can learn from our successes and mistakes. Continue reading

Focusing on Success

Red Zebra Focusing on SuccessHow to Beat the Goldfish

“The successful warrior is the average man with laser like focus.” – Bruce Lee

This week, there has been a lot to celebrate.  One of my clients and his work are the feature of a book, which has just been published.  This marked the realization of a lifelong dream for him and a significant point of industry recognition.  Continue reading

New Year, New Goals

Red Zebra Birthday 2014Planning Tips for 2014

Ah, the first week of January – the week the world returns to work.  As you settle into your office still slightly aglow from the holidays, you’ll most likely hear the question:  “What are your goals for 2014?”

If you’ve read my blog (which of course you have, right?!?), you’ll know I’m a fan of goals and planning.  However, this question during this week drives me nuts!  (Bet you weren’t expecting that!) Continue reading

The Power of Perspective

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Last week I met with a CEO, Mike, who asked for help with one of his senior managers.  The manager, Henry, was a new hire, had an impressive resume and by all accounts was performing well in his new role.  When I sat down with Mike, he complained that Henry had ‘Pollyanna Syndrome.’  Mike said, “Henry is just excited about the company and doesn’t see all the problems around here. He just doesn’t get it!”

Hmmmm….

Perspective and Experience

This conversation hit close to home for me.  As the holidays are upon us, I will admit I sometimes dread (gasp! Yes, I said it!) the hustle and bustle that accompanies the season – the overcrowded stores, the decorating, the holiday cards, the endless to-do lists, etc. Continue reading

Who is Your Client?

Red Zebra Define Your Target MarketThree Tips to Define Your Target Market.

A few weeks ago, I met with a prospect, who wanted consulting to increase sales.  “Bill” ran a boutique service business, which had grown from one (him) to a staff of 35.  His company had solid infrastructure and delivered a quality service to clients.  As we started to discuss his current sales volumes, I inquired how he sourced clients.  He sheepishly admitted he didn’t know.  I then asked him to describe his target client.  He replied, “Anyone who will needs my services.”

And therein was the source of the sales problem – Bill did not have a defined target market.  Continue reading