Gina Danford Professional Bio

Photo Credit: Alexandre Reginster

Gina Danford / Photo Credit: Alexandre Reginster

As an MBA educated and internationally experienced business strategist, Gina has built a successful career on advising companies and executives on strategic direction, growth initiatives and business plans.

Leveraging her insight, creativity and analytical skills, she is able to quickly assess challenges, pinpoint underlying issues and devise effective solutions – enabling clients to achieve their goals faster, easier and more cost effectively.

Gina’s passion is helping others achieve their goals.  As the Principal of Red Zebra Coaching, she personally selects her team for every project – bringing the best skill set to each client and ensuring the best possible outcomes.   She lives in Marin County with her incredibly supportive husband, precocious six year old daughter, sweet aging chihuahua and mischievous rescue puppy.

Career Highlights

  • Built and sold two companies
  • Co-led former company’s largest global account for five years
  • Developed the strategy that repositioned a multinational company from #6 to #2 in the world
  • Created and scaled a sales training program that generated over $40 million in revenue during the peak of the recession
  • Resolved a 20 year board stalemate enabling a client to effectively unlock a $6.5 trillion dollar market
  • Designed a licensing strategy that enabled the creation of two international subsidiaries
  • Developed propriety intellectual property as part of a global product development team
  • Managed the transfer of operations from California to New Jersey after the sale of her company to Warburg Pincus
  • Assessed and forecasted production volumes against economic data, historic sales trends and price points at BMW’s Headquarters in Munich

For Gina’s full resume and endorsements, please click here to visit her LinkedIn Profile.

Client Quotes

“Gina has an amazing capacity to draw ideas and insights from clients that they didn’t know they had.  To me, this is the epitome of great consulting because her expertise is there to scaffold the client, not confine them.  She makes it easy and safe to explore barriers and opportunities, and is able to coach to the highest strategy levels and the most practical personal application simultaneously.  Some of the best coaching I’ve ever had.” – Katherine Steen, Director Colliers University

“I’ve just completed a two-day workshop with Gina.  She is fantastic.  She leads from an instinctual space that gives everyone a high confidence level in the concepts and ideas presented.  I learned additional insights because of her approach, clarity and command of the material.  I also think her significant experience in the formulation of the material created a very successful training event for all involved.  I would welcome any opportunity to work with Gina again in the future!”  – Bob Mulhern, Managing Director of Colliers International

“Gina is an extraordinary professional.  She is always enthusiastic and provides exceptional service tailored to the needs of a wide variety of businesses and individuals wanting to grow.  My many experiences with Gina were incredibly rewarding and I came away a much better person as a result.  This is someone you should know.”  – Stephen Nostrand, Chief Executive Officer of Colliers International South Florida

“It is hard for me to know where to begin praising Gina Danford.  My only hesitation is that if everyone were to understand how profoundly clarifying and impactful her assistance is that she will no longer have time to pick up the phone when I need her guidance.  If there has been one critical game-changer in my development over the past several years it has been Gina’s expert guidance. Whatever challenges I have brought to Gina, whether about strategic business questions, leadership or personal development hurdles, organizational principles, branding and messaging, communicating, team building, or simply thinking something through in a principled and clear way, Gina has always had profoundly clarifying and helpful tools and wisdom to share with me.  She presents her insights in a way that is clear, easy to understand and retain, practical and immediately actionable — and that is always enjoyable, edifying, and uplifting. She is a truly generous and wise person, and she expresses a rare and infectious kindness in all that she does. I am deeply grateful for her support.” – Josh Godine, President, Pristine Mind Foundation

“I have been working with Gina for a year now, and I would say that of all the things she’s taught me her greatest gift has been “clarity” – clarity around my time and how I spend it, clarity around what’s important for my business and why, clarity around from where my profits are coming, clarity around where I should focus my efforts, and clarity around my customers (who to keep and who to let go).  Her methods are clearly paying off ~ I’m thrilled with a 42% increase in business since we first met.  Thanks to Gina, I’ve replaced that well-worn phrase “I’m so busy” with one that fits me better: “I’m so successful!” – Terrie Gillett, Owner, Notary San Rafael

“I have had the honor of working and learning from Gina for four years.  My experience has been nothing less than magnificent.  She has a patience I aspire to have, creates clarity for all and has an uncanny ability to see what’s coming before it happens which creates a fail safe environment for businesses.  The business outcome is a proactive speed of execution the right way instead of a frantic reactive environment.  Thank you for creating my clarity and success.” – Shauna Grillo, Business Coach

“I’ve had the pleasure of working with Gina over the last seven months on creating a roadmap for my image and color consulting business.  I find her approach to be professional, knowledgeable, and comprehensive.  She has guided me through pricing strategies, market positioning, and an analysis of my competition.  She recognized my business style and customized the work we did together for maximum results.  Gina has a wealth of business experience and a passion for helping business owners get from here to there!”  Jenny Bailey, Founder, This Vivid Life